Pixel'd Insight

Gaming Via Christmas Catalogs

Atari joystick Christmas Tree

I grew up in a magical era when the cooling breezes and shortening days heralded in the holiday season. Like migratory animals there was a feeling in the air. For me that feeling unleashed a craving - a manic desire that could be quenched in only ONE way. I needed the Sears Wish Book!

Each year as the changing seasons evoked my Yuletide lust for toys, my Mom would take me to the local Sears Catalog store where the lobby was piled high with these massive tomes of holiday cheer. At 600+ pages, the Sears Wish Book contained everything I needed. I knew it was full of clothing and housewares, but the last 75 pages were mine! Every toy and electronic device a child could want was there.

The heft of the Sears Wish Book amazed as much as it delighted me. I was a modest kid and didn't make outlandish lists but that enormous catalog was my seasonal bible of all that was good in the world. I studied it. Mastered it's contents. And dreamt of play sets, G.I. Joe, handheld electronic games, and game consoles.



Sears Wish Books Select a catalog to view:
Sears Wish Book 1977
Sears Wish Book 1977
Sears Wish Book 1979
Sears Wish Book 1979
Sears Wish Book 1980
Sears Wish Book 1980
Sears Wish Book 1982
Sears Wish Book 1982

Sears Wish Book 1983
Sears Wish Book 1983

JC Penny Christmas Catalogs Select a catalog to view:
JC Penny Christmas Catalog 1976
JC Penny Christmas Catalog 1976
JC Penny Christmas Catalog 1982
JC Penny Christmas Catalog 1982

Montgomery Ward Christmas Catalog Select a catalog to view:
Montgomery Ward Christmas Catalog 1978
Montgomery Ward Christmas Catalog 1978

Drop in on our Elf on the Shelf, Nolan, who renounced his role as Santa's North Pole tattler to become a retro gaming warrior!

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